05.09.2024 aktualisiert
MC
100 % verfügbar
Senior Consultant, Senior Research Analyst, Analyst
Stttgart, Deutschland
Nur Remote
Masters of Technology in Environmental BiotechnologySkills
Data AnalysisBenchmarkingMarkenbewusstseinWettbewerbsanalyseKrisenmanagementData MiningDatenvisualisierungSekundäre ForschungFactivaGoogle AnalyticsKeyword-RechercheMarktforschungReputationsmanagementPivot-TabelleMicrosoft Power BI
- Market Research
- Strategy Deep dives
- Trend Analysis
- Social insights and listening analytics,
- Secondary Research
- DigitalResearch
- Query Building
- Tools- Power BI, BrandWatch, Sprinklr, Talkwalker, NBQ, Meltwater, Upfluence, Factiva, Thomson Reuters, Gartner, and Euromonitor
- Competitive Intelligence
- Consumer Analytics
- SWOT
- Influencer Mapping
- Channel Analysis
- Sentiment Analysis
- Crisis management & reporting
- Campaign analysis, benchmarking reports, brand tracking
- Dashboards and Data Visualization
- Virality tracking & online reputation management
- MS Excel Advanced, PowerPoint, Pivot Table
- Analytics,
- Data analysis, data interpretation, data mining,
- Google Analytics,
- MS Excel, PowerPoint,
- Power BI
- Insight Generation
- Keyword Research
Erfahrung
Berufserfahrung5 - 10 Jahre
Freelancer seit2022
Sprachen
EnglischMuttersprache
Projekthistorie
- Lead/Senior Consultant freelancing from Germany. Specialize in market research, secondary research, social listening analytics, and digital research analytics. After relocating to Germany, I briefly paused to settle down before resuming work as an independent consultant, leading research engagements for major pharmaceutical companies.
- Social media and Digital Analytics: Expertise in Social Media Analytics, Google Analytics, market intelligence and reporting tools/social media tools such as Power BI, BrandWatch, Sprinklr, Talkwalker, NBQ, Meltwater, Upfluence, Factiva, Thomson Reuters, Gartner, and Euromonitor .
- Research Project Delivery: Successfully delivered custom research projects, including social listening reports, pitch decks, proposals, RFPs, monthly/quarterly reports, and marketing reports. Provides strategic solutions-based reporting for organizations by leveraging insights from social, secondary, and traditional media research.
- Comprehensive Research/Analysis: Conducted diverse market research and analysis, including data analysis, keyword research, report writing, dashboard development, competitive landscape analysis, insight generation, social listening, strategy deep dives, influencer analysis, consumer analysis, brand monitoring, campaign analysis , performance measurement, benchmarking, industry analysis, and trend analysis.
- Leadership: Coached team members and facilitated their ongoing growth.
- Boolean Query building to source and gather data from difference tool from different social media tools.
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- Framework Development and solving: Developed innovative frameworks and KPIs for measurement of metrics.
- Excel at building PPT presentations and have strong storytelling capabilities. Good communication skills with ability to process complex information to provide recommendations
- Domain Knowledge of different industries such as Pharmaceuticals, Healthcare Retail, Telecommunications, E-Commerce, Beauty, QSR etc.
- Monitoring and measurement reports for Fortune 500 companies, with a particular focus on major pharmaceutical companies.
- Ability to understand client and business objectives and craft coherent and impactful reporting to make recommendations on how to achieve them.
- Managed and utilized competitive database for dashboard building to compile and write competitive intelligence and analysis reports.
- Organized and led research projects from start to finish, adept at working independently or collaboratively with team members, ensuring precision and dedication throughout.
* Performed Market Research, Secondary Research, Data Mining, Data
Analysis & Report from various database/market intelligence tools such as
IQVIA, Gartner, Global Data, Factiva (Dow Jones), etc.
* Responsible for daily, quarterly and monthly reporting. Ad hoc business
reporting and thought paper writing.
Analysis & Report from various database/market intelligence tools such as
IQVIA, Gartner, Global Data, Factiva (Dow Jones), etc.
* Responsible for daily, quarterly and monthly reporting. Ad hoc business
reporting and thought paper writing.
* Developed business developmental solutions, handled company's website,
client acquisition and handling project and interns.
* Conducted primary research and secondary research for proposal writing,
Data Analysis & Report Writing (Technical & Non-Technical), industry
Analysis, and competitor analysis.
* Management of SEO/SEM. Experience in digital marketing (SEO, SMM, SEM,
& email marketing).
client acquisition and handling project and interns.
* Conducted primary research and secondary research for proposal writing,
Data Analysis & Report Writing (Technical & Non-Technical), industry
Analysis, and competitor analysis.
* Management of SEO/SEM. Experience in digital marketing (SEO, SMM, SEM,
& email marketing).