28.06.2025 aktualisiert

**** ******** ****
100 % verfügbar

Customer Insights / Innovation Consultant / Design Thinking Coach / UX & UI Design

Richterswil, Schweiz
Schweiz
Master Digital Project Manager & Web Specialist / Bachelor Communication Design
Richterswil, Schweiz
Schweiz
Master Digital Project Manager & Web Specialist / Bachelor Communication Design

Profilanlagen

CV - Eva Cochet

Skills

User Experience (UX)KundenerfahrungChange ManagementBeratungDesign ReviewKundenanalyseKundenverständnisDesign ThinkingSteuerungPrototypingStrategieausführungUser-Centered DesignAdvanced Design SystemNutzerforschungÖkosystemeDesignsprache
Is your team working in silos, struggling with inefficient UX processes, or unsure what your users really need?

Hi, I’m Eva, a Customer Insights & UX Strategist with 10+ years of experience, including leadership roles at IBM and Siemens. I help organizations and product teams build scalable, user-centered design ecosystems that bridge strategy and execution.

From optimizing team structures and UX governance to uncovering user insights and mapping pain points, I bring clarity, collaboration, and momentum to both product and process. Whether you need to level up your design maturity or guide product decisions with real data, I’ll help you get there.

Let’s connect. I offer a free 30-minute consultation to explore how I can support your team.

Erfahrung

Berufserfahrungmehr als 10 Jahre
Freelancer seit2025

Sprachen

DeutschMutterspracheEnglischverhandlungssicherFranzösischMuttersprache

Projekthistorie

Principal UX Strategist

Siemens
Act as a versatile contributor across horizontal initiatives to advance UX visibility, quality, and scalable practices, while actively supporting vertical streams as a hands-on practitioner in research, concept development, and visual design.

Head of User Experience

Siemens
Establish the UX organization and user-centric approaches within the Smart Building business unit by defining a clear UX vision and strategy. Establish and oversee a design team comprising 30 interdisciplinary members, supporting a portfolio of 30 products. Foster a strong design culture, and estbalishing fundations to seamlessly integrate UX practices throughout the entire organization.

Design Lead

IBM
Leader of an interdisciplinary design team for software and cloud platform solutions. Main responsibility ranges from product vision and UX strategy to design operations and creative direction. 

Portfolio: Cloud Data and AI, IBM SPSS Statistics & Watson Studio
Global mission: Lead author for design and UX quality reviews of IBM solutions

Design Ops & Visual Design Lead

IBM
Co-Leader of an interdisciplinary design team. Main responsibility in design operations, creative direction, quality management and hands on UI design production. 

Portfolio: Cloud Data and AI, IBM SPSS Statistics
Global mission:  
_ Enterprise Design Thinking coach and advocate.
_ Recruitment Lead of IBM Design Studios.

Visual Designer

IBM

Webdesigner

actweb

Communication Designer

Know Idea

Zertifikate

Indigo Design Award

Indigo Design Award

2022

If Design Award

If Design Award

2022

Platinum Spark Design Award

Spark Design Award

2021

Earning Advocacy Practitioner

IBM

2020

Corporate Technical Award

IBM

2019

Red Dot Design Award

Red Dot Design Award

2018

Outstanding Innovation Award

IBM

2018

Enterprise Design Thinking Practitioner

IBM

2017

Enterprise Design Thinking Co-Creator

IBM

2017

Worlddidac Award

Worlddidac Award

2016


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