Profilbild von Paula Gabrych CONTENT, BRAND & SOCIAL MEDIA STRATEGIST aus Koeln

Paula Gabrych

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Letztes Update: 03.02.2024

CONTENT, BRAND & SOCIAL MEDIA STRATEGIST

Abschluss: Magister
Stunden-/Tagessatz: anzeigen
Sprachkenntnisse: deutsch (Muttersprache) | englisch (verhandlungssicher) | polnisch (gut)

Dateianlagen

CV-Paula-Gabrych-2024_030224.pdf

Skills

CONTENT STRATEGIE

BRAND MANAGEMENT

SOCIAL MEDIA

TEAM AUFBAU UND LEAD

Projekthistorie

01/2001 - 12/2022
MANAGER
FREELANCE SOCIAL MEDIA & CONTENT STRATEGY

Content Creation for Instagram, Facebook & Pinterest I
Strategy & Content Analysis

10/2020 - 12/2021
TEAMLEAD SOCIAL MEDIA & COMMUNICATION
GREATOR GMBH

GREATOR GMBH

Leading a team of 5 international social media & project
managers I Creating social media and PR
communication strategy concepts I Supporting product
launches and business transformation I Building
communities I Working closely with the Marketing, Product
and Design Team

12/2019 - 09/2020
FOUNDER

THE REAL SHIFT, WWW.THEREALSHIFT.DE

Founding an Online-Event for career-shifting Millenials I
Building communities I Initiating & coordinating brand
cooperation I Creating a content strategy and content
creation I Creating a brand identity and design

03/2015 - 11/2019
BRAND STRATEGY & MARKETING DIRECTOR
GOFEMININ.DE GMBH, UNIFY GROUP

GOFEMININ.DE GMBH, UNIFY GROUP, KÖLN

Leading a team of 6 project managers & content
creators I Client acquisition I Creating events for relevant
stakeholders I Corporate Identity Lead I Developing a
Social Media Strategy and managing communities I
Supporting business transformation through external and
internal communication & building up new teams

09/2014 - 02/2015
SOCIAL MEDIA & COMMUNITY MANAGER
GOFEMININ.DE GMBH UNIFY GROUP

GOFEMININ.DE GMBH UNIFY GROUP, Köln

Managing and building communities on Social Media
and brand platforms I Internal corporate communication
& PR I Social Media analysis and content strategy

06/2013 - 08/2014
PR-MANGER
DORIS DOBER DETAILED COMMUNICATION

DORIS DOBER DETAILED COMMUNICATION,
DÜSSELDORF

PR-Consultation for lifestyle, beauty and fashion brands I
Social Media & Influencer Management

05/2012 - 05/2013
PR & RESEARCH CONSULTANT
KETCHUM PLEON

KETCHUM PLEON, BONN
PR-Consultation for international clients I Media-, trend-
and competitor-analysis I Market research I Creating
reportings and evaluating data

03/2011 - 04/2012
SCIENTIFIC ASSISTANT
UNIVERSITY OF COLOGNE

UNIVERSITY OF COLOGNE
Leading research projects I Teaching Sociology classes

Reisebereitschaft

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Profilbild von Paula Gabrych CONTENT, BRAND & SOCIAL MEDIA STRATEGIST aus Koeln CONTENT, BRAND & SOCIAL MEDIA STRATEGIST
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