Profilbild von Danae Sofroni UX/UI Designer aus Berlin

Danae Sofroni

verfügbar

Letztes Update: 06.09.2022

UX/UI Designer

Abschluss: nicht angegeben
Stunden-/Tagessatz: anzeigen
Sprachkenntnisse: deutsch (verhandlungssicher) | englisch (verhandlungssicher) | französisch (gut) | spanisch (Grundkenntnisse)

Dateianlagen

Sofroni-CV-23_170123.pdf

Skills

UI, Information Architecture, Prototyping, Wireframing, Usability testing, Visual communication, Sketch, Adobe XD, InVision, Balsamiq, Prott HTML5, CSS3, Wordpress Photoshop, Illustrator InDesign, MS Office, AutoCad,  User Centered, Komodo, UI Design

Projekthistorie

06/2022 - 10/2022
UX/UI Design for a hotel listing app by TUI
TrueNode GmbH (Marketing, PR und Design, 10-50 Mitarbeiter)

The Lodging Place by TUI - Hotel-listing webapp

  • Landing Pages and email templates design

  • Defined personas, user flow and information architecture

  • Conceptualized and validated features

  • Low-fidelity to high-fidelity wireframes in Figma


04/2022 - 06/2022
Brand Design for Asset Management Company
TrueNode GmbH (Marketing, PR und Design, 10-50 Mitarbeiter)

White Horse - Branding for Asset Management Company

  • Branding Workshop to define the Branding core, positioning and voice.

  • Creation of the company’s values, mission and vision statement

  • Identification of the target audience and creation of persona, differentiator and positioning in the market.

  • 4 Logo design proposals

  • Creation of brand identity

  • Collateral design: Business cards, email templates, signatures, powerpoint presentation templates


09/2021 - 12/2021
UX/UI & Brand Design for a Medical Cannabis Platform
TrueNode GmbH (Marketing, PR und Design, 10-50 Mitarbeiter)

Cannabis Doctors - Appointment booking platform

  • Branding and branding guidelines, logo creation

  • Low-fidelity to high-fidelity wireframes

  • Worked on the design process by focusing on the User Interface design, balancing between the serious and friendly aspects of the brand.

  • Implemented research and heat map results to create higher conversion landing pages.

  • Iterated on the product and launched a MVP to real users within two weeks


03/2021 - 07/2021
UX/UI for Sustainable Fashion E-commerce platform
Woow Club (Marketing, PR und Design, < 10 Mitarbeiter)

Woow Club - Mobile-first ecommerce platform

 
  • Mobile-first website design with integrated AI for identifying users natural colour palette and give product recommendations according to that

  • Led user research, user interviews  & usability testing

  • Defined personas, user flow,  information architecture

  • Low-fidelity to high-fidelity wireframes and Interactive prototype in Figma

  • Creation of components & style guide 


05/2020 - 10/2020
UI Design for Platform for project seeking developer freelancers by HDI
(Marketing, PR und Design, 50-250 Mitarbeiter)

Joblat, powered by HDI Seguros - Platform for project seeking developer freelancers

 
  • Worked on the design process by focusing on the User Interface design, making the style guides and different ui components that were used through the platform

  • Implemented, validated, and iterated low-fidelity and high-fidelity wireframes by working in 2 weeks sprints

  • Built interactive prototypes with Figma for the user research team

  • Creation of various individual design assets components, style guides, mockups


01/2020 - 05/2020
UX/UI & Ideation for Mobile app that identifies craft beer brands

BeerIAm: Mobile app for identifying craft beer brands

 
  • Mobile-first website design 

  • Led user research & usability testing

  • Defined personas, user flow,  information architecture

  • Low-fidelity to high-fidelity wireframes

  • Creation of components & style guide 

  • Interactive prototype in Figma


Reisebereitschaft

Verfügbar in den Ländern Deutschland
Profilbild von Danae Sofroni UX/UI Designer aus Berlin UX/UI Designer
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